Author: Eric Khaw

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  • Author: Eric Khaw
  • Eric enjoys writing about business, entrepreneurship, and current affairs, turning complex ideas into relatable stories that inform, inspire, and leave a meaningful impact. Eric's pieces are published on MALAYSIA SME.
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  • blog Sep 22, 2026
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CX Summit 2025: Reimagining a New World of Customer Experience in the AI Era

Kuala Lumpur – The 10th Annual CX Summit 2025, organised by the Call Centre Association of Malaysia (CCAM), brought together more than 600 leaders, innovators, and practitioners from across the Asia-Pacific region, reaffirming Malaysia’s growing influence as a hub for customer experience (CX) excellence. By Nirek Panditha, Eric Khaw, Aileen Anthony Centred on the theme

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  • blog Sep 22, 2026
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From Corporate Strategist to AI Visibility Pioneer: One Founder’s Bet on Where Search is Heading

By Eric Khaw When ChatGPT and AI search tools like Perplexity began changing how people find information, most businesses didn’t notice. They were still obsessing over Google rankings and social media algorithms. Dave Leong noticed. Today, better known as AI Dave, he is the Founder & CEO of 10X Marketing Sdn Bhd, where he helps

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  • blog Sep 22, 2026
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From Crisis to Communications: The Unlikely Rise of Colin Lai Chee Seng

At the height of the Asian financial crisis in 1998, Colin Lai Chee Seng quit his job. It was his first job as a junior copywriter, and he had only been employed for a little over a year. He had dreams to be a big name in the industry. But the advertising industry was collapsing, and

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